Speaking & Media
Lauren A. Barnett speaks about the layer of communications most organizations never see, and that's the narrative ground of a brand's foundation. With fifteen years inside mission-driven organizations working on issues like refugee resettlement, housing justice, economic development, and faith-rooted democracy work, she has created and deployed frameworks leaders can actually use to create alignment and propel movements.
Credit: Terrence Jones
Signature Talks
Narrative Is Infrastructure
Why communications belongs at the leadership table when strategy is formed, not after decisions are made. What changes when narrative is built like infrastructure: load-bearing, maintained, owned.
For executive teams, boards, and sector convenings.
The Playground: The Three Layers of Communications
Narrative strategy is the ground; communications strategy is the build; execution is the play. Leaders leave able to diagnose which layer their problem actually lives in and why more content never simply fixes a foundation issue.
For nonprofit leadership, no comms background required.
Changing the Story of the South
The South is the most narrated-about and least listened-to region in the country. What place-based narrative strategy looks like when it's done with communities instead of about them.
For economic development, philanthropy, and Southern civic audiences.
Formats
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Keynotes and conference sessions
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Half- and full-day workshops
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Panels and moderated conversations
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Podcasts and webinars